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Customer
Focussed Selling
One/Two Day Workshop
Selling can no longer
be regarded as a stand-alone process. It is more about developing
relationships and understanding how people relate and communicate.
It is about what makes us tick personally and how an understanding
of this can improve effectiveness.
Key
Benefits
Delegates who attend
this workshop will be able to understand current thinking in the
selling process and to approach customer and goal orientated
situations with a fresh outline and wider focus.
Workshop Content
- Self Analysis – self-esteem and
self-concept
- Your sales personality –
ingredients for success
- The major time wasters
- The Buyer – why does he/she buy?
How do you approach him/her? How do we communicate?
- Objections – how do we handle
them?
- Communication Skills
- Evaluation & analysis of verbal
and non-verbal transactions
- Motivation & Working styles
- Keys to success in sales
Who
Will Benefit
Those currently involved in the
selling profession with an existing understanding of the basic
skills and techniques and of the difficulties in the selling
process.
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